Entrepreneurship: From Opportunity to Profitable Business
Learn how to identify a real opportunity, validate demand, design the business model, price profitably and launch without running out of cash.
What you'll learn
Identify stronger opportunities, test demand before overspending, build a workable business model, price with confidence, understand unit economics and protect cash during launch.
About this course
Entrepreneurship is not simply having an idea. It is the disciplined process of finding a worthwhile problem, proving that customers care enough to pay, and building a business model that can deliver value at a profit.
This beginner course takes a practical Nigerian approach. You will learn how to identify and screen opportunities, define customers, design a business model, run low-cost validation experiments, set prices, calculate unit economics, manage cash flow and bootstrap a launch. The examples use realistic Naira figures and situations that small businesses and first-time founders can recognise.
By the end, you will have an evidence-based business viability pack and a 90-day launch plan rather than a long business plan built on assumptions.
Who this course is for
- Aspiring entrepreneurs, side-hustle builders, freelancers, SME owners and professionals who want to turn an idea into a commercially viable business.
This course includes
- 1h 40m of lessons
- 15 lessons across 5 sections
- Downloadable course materials
- Included with your plan
- Certificate on completion, verifiable by anyone
Course content
5 sections · 15 lessons · 1h 40m total length
Material includes
- 15 lessons, 5 quizzes, 3 practical assignments, opportunity scorecard, customer validation exercise, unit economics model and 90-day launch plan.
Requirements
- No prior business experience is required. A calculator or spreadsheet and willingness to speak with real potential customers will help.
Every enrolment includes
- Verified certificate on completion
- Progress tracking & resume
- Community access
₦20,000